Heartline Fitness

Insights

Crystal Capone – Press Release

Heartline Fitness to Expand Carolina Operations

Rockville, MD, September 1, 2020 — Heartline Fitness Systems is now extending our services to North and South Carolina, in a push to grow our presence in the Southeast market. As a result, we’re very pleased to announce that Crystal Capone (Mt. Pleasant, SC) is now on board to oversee this expansion.

With several strongholds throughout the East Coast and Midwest, Heartline is in position to widen our reach to another crucial market. In one of her first moves, Capone will establish Heartline’s major advantage in the region by conducting complimentary amenity assessments.

“We believe Heartline is unique in our value propositions and ability to provide users and clients a complete fitness amenity offering,” explained Heartline CEO Jeff Shipman. “We brought Crystal aboard to bring a seasoned professional and consultant to the amenity space. Property managers, developers, and amenity users will all find Crystal an innovator and activator of the amenity space.”

Capone is also no stranger to our operations. As an avid triathlete, cyclist, and hot yoga enthusiast, she’s also been an amenity solutions specialist since 2014.

“We’re committed to achieving your success,” Shipman said. “With Crystal aboard, we can look forward to a bright future of continued growth in the Southeast and beyond!”

Crystal Capone Press Release