Design & Consultation

Heartline Fitness – as part of the new Amenity Collective Group and its new sister companies can now offer a fuller range of unique, value-added property amenity services, including:



Heartline Fitness offers comprehensive design and planning services to ensure your facility is state-of-the-art, upholds your aesthetics while maintaining a demographic flow, product serviceability, and fitness zone considerations all while fully compliant with ADA codes.  We have decades of experience with new construction and remodeling projects.  Don’t let just anyone design your dream facility, work with Heartline Fitness, “The Fitness & Wellness Experts,” and our extended family of strategic partners.  Let us support your fitness center goals and aspirations.

Heartline uses the latest technology to enhance clients’ pre-build experience by creating virtual tours showing a wide range of facility designs and layouts. 2D schematics tell a story, but 3D virtual reality lets you walk through your future amenity space and really visualize it in action.




All Heartline designs begin with an understanding of the client’s amenity vision, property demographics, property size and electrical and ADA compliance factors.  Once the factors are established, Heartline’s team focuses on developing a number of innovative design options in a 2D format to start to bring the project to life.




For 38 years, Heartline Fitness has been designing and outfitting thousands of amenity fitness centers, however, focus on the management, staffing and programming of these facilities has only been trending for the last five years in most metropolitan markets. Heartline’s new strategic partner LIV unLtd, is ready to step in and assist with the latest proven-in-practice strategies and tactics to run your fitness center – and not let it run you! The focus on amenity offerings will only intensify in the years ahead as property developers and management companies look to differentiate themselves from the competition in an already crowded marketplace.


Given Heartline’s fierce service background, safety inspection and facility evaluation has always been an important element of our business.   We take facility safety very seriously.   Since most amenity fitness centers are or will be unsupervised, our initial feasibility investigations and design efforts are focused on promoting facility safety – complying with ADA guidelines, proper traffic flow, understanding peak-hour workout populations, and specifying the appropriate cardiovascular and strength equipment mix for your fitness center.   All the time being mindful of your specific budget level.



Many properties and clients of Heartline also have or are contemplating pools and pool-related complexes.   Heartline’s other sister company, American Pool Enterprises is one of the premier providers of Pool Management (and Staffing), Pool Maintenance, and Pool Construction Services on a national level.   American Pool caters to apartments, condominiums, homeowners’ associations, clubs and the hospitality industry.   Whether you already have a pool at your property, or are thinking about adding one to an existing or new property, we’re available for consultations or we can take over the whole project for you. Or something in between. YOU decide

A well-maintained fitness center reduces premature breakdown, cuts down on service calls
and costly repairs – and promotes peace of mind.

The Heartline Advantage…

Experience – Responsiveness – Reliability – Insurance – Assurance

*Heartline Fitness’ recent acquisition by American Amenities LLC has partnered us with two companies just as laser-focused on service as we are:

American Pool Enterprises: Since 1984, American Pool has built a foundation of knowledgeable staff, tried-and-true methods and a client base that believes in the company. Heartline has a great deal of respect for American Pool and the way they approach business and client relationships.

LIV unLtd, (formerly Abigail Michaels Concierge and American Leisure) specializes in the management of all 360 degrees of the service experience in residential and commercial properties, spas and hotels. Heartline admires the dedication LIV has to every detail of the service experience of its clients.