Heartline Fitness is thrilled to announce our new partnership with Les Mills, the worldwide leader in group fitness classes and workout offerings.
Starting now, we’ll be working with Les Mills to offer some of their exciting, innovative fitness products to multi-family communities and beyond: LES MILLS™ Virtual, On Demand, and SMART TECH. All three can be implemented, separately or together, to provide an extensive training system that satisfies your entire community.
The LES MILLS Virtual program is the best way to achieve the brand’s classic experience from the convenience of your property’s fitness space. One single virtual license can cover up to five rooms in your fitness space. LES MILLS Virtual helps boost your residents’ camaraderie with the ability for them to take classes together, live or recorded. Or someone can sign up to reserve a space for their own private workout.
LES MILLS Virtual also includes new content that’s updated every quarter for world-famous programs like BODYPUMP™, BODYFLOW™, GRIT™, and more. All equipment-based options can be done with or without SMART TECH, the company’s premier line of tested, scientifically backed fitness equipment.
But the most accessible option is LES MILLS On Demand. It packs hundreds of workouts into a single app that’s available for your residents to try whatever workout they want on their own time, and wherever they want to get fit.
All these bundles are flexible for your property’s budget, including how much space you want to utilize.
“We are very excited to partner with Heartline, offering Les Mills Virtual, Les Mills On Demand, and Les Mills SMART TECH to Heartline’s network,” said Sean Turner, the CEO of Les Mills US. “As partners, we believe that user experience is key, and working together to provide workout options that fit today’s hybrid fitness model is very exciting for us. We believe in the power of experience when it comes to fitness, and are excited to be a part of Heartline’s journey to curate the best fitness & wellness experiences for their clients.”
Here at Heartline, we’re really excited at the opportunity to provide. Just ask Jeff Shipman, our President and CEO. “The future of fitness is constantly evolving,” Shipman said, “but digital content is here to stay. When we look at the industry’s trajectory, we know there will always be a desire for generic equipment. But fitness hardware can’t possibly evolve and adjust to user needs at the rate that digital fitness classes can. The Les Mills team has found out how to package that evolution in a way that’s as exciting as it is limitless.”
The world of fitness is changing dramatically. More people than ever are working out from home, and in more ways than ever. People are looking for more variety in their fitness routines, but very few equipment sets or facilities can provide a comprehensive solution to satisfy everyone in your community’s gym setting. That’s why we’re excited to see how we can team up with Les Mills and transform the face of fitness today.
About Les Mills
A global leader in fitness programming, Les Mills has been providing people with innovative ways to exercise for over 50 years. Offering more than twenty different science-backed workouts, ranging from the strength & weights-focused BODYPUMP® class to the high-intensity interval training of LES MILLS GRIT™, Les Mills helps millions of people fall in love with fitness every week in over 20,000 locations across 110 countries, through in-facility workouts, at-home fitness solutions, digital content and more. For additional information, visit: lesmills.com/us